Whois Privacy Protection, at times also referred to as Privacy or Whois Privacy Protection, is a service that hides the actual contact information of domain name owners on WHOIS web sites. Without this service, the name, home address and email account of any domain registrant will be openly visible. Giving false information upon registration or altering the genuine info at a later time will just not work, as doing such a thing may result in the domain registrant losing his/her ownership of the domain. The policies approved by the Internet Corporation for Assigned Names and Numbers (ICANN), demand that the WHOIS details must be correct and accurate at all times. The Whois Privacy Protection service was launched by registrar companies as an answer to the increasing concerns for possible identity fraud. If the service is active, the registrar’s contact info will be listed instead of the client’s upon a WHOIS lookup. Most domain names support the Whois Privacy Protection service, even though there are some country-code ones that do not.